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How We Boosted Beem’s Organic Traffic by 20% Monthly & Generated Quality MQLs

Beem, a key player in its field, aimed to improve its services through our collaboration.
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Achieved 20% monthly organic traffic growth through targeted optimizations and keyword expansion.

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Resolved critical technical issues to boost mobile page speed from 38 to 90+, enhancing user experience.

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Table of Contents
Table of Contents
Table of Contents

Beem, a key player in its field, aimed to improve its services through our collaboration. Before we teamed up, Beem worked with various agencies for SEO. They had a hard time boosting organic traffic and getting quality Marketing Qualified Leads (MQLs). Their main goal was to boost brand awareness. They aimed to attract relevant organic traffic and convert it into valuable MQLs.

Our approach centered on boosting their online visibility and engagement. We applied focused SEO strategies, optimizing their content to attract a larger audience. We studied user behavior and preferences. Then, we adjusted our messaging to connect with potential leads.

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We boosted organic traffic and nurtured leads through ongoing efforts and data-driven changes. Beem experienced significant growth in brand awareness and MQLs. This indicates that our personalized plan functions smoothly.

7 Eagles

Challenges

Beem faced major challenges that slowed their organic growth and lead generation:

SEO Status Before Our Work

When Beem came to us, its website faced major problems.

Here’s a snapshot of the key problems that were holding them back:

1. Mobile & Desktop Page Speed Issues

Mobile performance was weak. The Lighthouse score was 38. This shows slow load times, long blocking times, and a poor user experience.

Desktop fared better but still showed room for improvement, with a score of 85.

These slow speeds negatively affected user engagement & search rankings.
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2. Content Strategy Gaps

The site had too many unwanted pages. These irrelevant sections hurt Beem’s relevance in its core niche.

This results in low engagement from visitors and weak conversion rates for Marketing Qualified Leads (MQLs).

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3. Content Quality Issues

Some pages had low-quality or thin content. This hurt their rankings and led to penalties from Google. These pages didn’t offer real value to users. This reduced faith and affected site functionality.

Some pages had low-quality or thin content. This hurt their rankings and led to penalties from Google. These pages didn’t offer real value to users. This reduced faith and affected site functionality.

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4. Unwanted Pages Affecting Relevance

The site had more than 150 irrelevant pages. These included web stories and old posts. This hurt Beem’s relevance score and overall SEO health. These pages increased crawl budget waste and risked penalties.

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From Status to Solution:
Our Manual Audit and Site Architecture Overhaul

We kicked off with a comprehensive manual SEO audit. We checked each page for technical errors and performance problems. We also searched for content gaps, broken links, and schema markup issues.

Lastly, we focused on indexing problems and Core Web Vitals, like page speed and layout stability.

Using these insights, we built a strong site structure. It centers on topics that matter and what users want. We restructured Beem’s content around 100+ core keywords each month. This created clusters that boosted the site’s authority and search visibility.

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We created a clear content plan to make this strategy work. It targets the right keywords, avoiding just the obvious or generic ones. We did competitor keyword analysis and found high-potential keywords.

Beem wasn’t targeting these, but its competitors were. This allowed us to expand Beem’s reach to relevant, high-intent audiences.

In the instant cash loan category, we focused on question-based and informational keywords like:

These keywords focus on user questions. They help TryBeem rank in relevant searches. This attracts visitors who are engaged and likely to convert.

Each month, we explore more than 300 new keywords. This helps us grow and improve the site’s topical clusters. This keyword expansion keeps content fresh and matches changing search intent. It helps TryBeem stay competitive and attract quality traffic.

Detailed Study of Page Speed Recovery

Page speed was a critical challenge, especially on mobile, where Beem’s site was scoring as low as 30+. Our team did thorough research to find the exact causes of slowdowns. These include render-blocking scripts, heavy images, and server delays.

We worked closely with Beem’s development team. We gave them detailed recommendations and checked on the fixes.

We boosted page speed scores to over 90. This effort greatly improved the user experience and SEO performance.

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Impact on Traffic and Category Growth

Our holistic SEO strategy brought impressive results. Traffic to Beem’s primary category pages. Such as

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Overall Results: Sustained 20%monthly growth
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We boosted Beem’s organic traffic by 20% each month. We did this through focused technical SEO, a solid content strategy, and smart keyword expansion. This wasn’t just a quick rise. It was lasting, steady growth. This led to more brand awareness and a big boost in quality leads.

This case reveals a vital SEO lesson:

Beem’s old content strategy had many pages. These pages confused search engines and blurred the site’s focus. We cleaned up the content, removed unwanted pages, and focused the site on clear topics. This cut confusion and rebuilt Google’s trust. As a result, organic traffic began to grow steadily.

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Testimonial
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Kislay Keshari

Marketing Manager of Beem

The SEO expertise of 7 Eagles greatly boosted our visibility and the results truly exceeded our expectations. The team is highly recommended due to their professionalism and results-oriented approaches..

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Kislay Keshari

Marketing Manager of Beem

Your Funnel Deserves a Second Opinion

We helped Beem get that in 60 days

Can SEO Really Work for a Fintech SaaS Like Yours?

See how we made it work &
what we’d do differently if we were in your shoes

Testimonial
Kislay Keshari

Marketing Manager of Bheem

The SEO expertise of 7 Eagles greatly boosted our visibility and the results truly exceeded our expectations. The team is highly recommended due to their professionalism and results-oriented approaches..

Kislay Keshari

Marketing Manager of Bheem

Your Funnel Deserves a Second Opinion

We helped Beem get that in 60 days

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