SaaS Marketing Agency to Scale 0 to $10 Million MRR
Increase your SaaS product sales with the leading B2B-focused marketing agency, adopting data-driven strategies to grow your MQLs, SQLs, PQLs, and strong sales pipeline
Success Stories: How We’ve Transformed a Hospitality Management SaaS Product
- How we enhanced MQL by 40% and SQL by 35% with targeted content and keyword optimization?
- How did we drop the page load time to 1.9s and improve the overall site performance?
- How Amadeus witnessed enhanced engagement metrics with our SaaS Technical SEO improvements?
- How Personalized Onboarding Boosted SaaS Conversions by 50%.
- Transforming User Experience: Reducing Churn by 20% and Elevating Customer Satisfaction.
- How our well-rounded content strategy improved SQLs to Customer-conversion rate by 15%?
- How we enhanced MQL by 40% and SQL by 22% with better keyword targeting?
- How did we increase the number of keywords ranking on the first page from 10 to 40 and 12 in the first three positions?
Best SaaS Marketing Agency to Drive MQLs and SQLs
Many SaaS products are launched every year in the market, raising huge funds. But only a few thrive over a period of years. The major reason is the lack of or an inexperienced marketing team— you need a SaaS Marketing partner to overcome this.
“Stop hiding your SAAS product under a bushel.”
As a leading SaaS marketing agency, we’re here to help you attract Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs) with a complete MRR-focused engine for your SAAS businesses.
In MQL, we track the prospects who have shown interest in your product by either signing up for a newsletter, downloading a resource or engaging with the content.
Technically, these are either warm or cold lead, but they still need your product. By nurturing them with a SaaS content marketing strategy, we can move them to SQL— where they’re ready to become customers.
An SQL indicates when an MQLs request a demo, books a call, or views your packages on your website.
Testimonials
7Eagles has been a game-changer for our online presence. Their team is results-oriented, responsive and professional. I am highly satisfied with the results delivered by them. I strongly recommend 7Eagles to any business who wants to grow through SEO.
Trent Walker
Marketing Marketing
7Eagles impressed us with its ability to deliver results on time and keep us informed throughout the process. Their results speak for themselves and we are really happy with the partnership.
Jayashree Venkataraman
CEO
Overall, the SEO strategy shows promise with room for growth. Prioritizing technical enhancements and content updates will enhance visibility and drive more organic traffic.
Ravi Kumar Sapata
Founder / CEO
The SEO expertise of 7 Eagles greatly boosted our visibility and the results truly exceeded our expectations. The team is highly recommended due to their professionalism and results-oriented approaches.
Kislay Keshari
Marketing Manager
7 Eagles is a valuable partner in our digital growth. Their work made a real difference in increasing our search visibility and driving traffic. We are really happy with the progress and outcomes they have delivered.
Vrushank Vyas
Director of Oizom
The 7 Eagles team is very knowledgeable and highly skilled. They have a deep understanding of SEO best practices and helped us to achieve our marketing goals.
Bertrand Motte
Product Marketing Manager
Our B2B SaaS Marketing Process to scale $10M+ MRR
An ideal SAAS marketing company makes your business revenue run like a well-oiled machine. We are well-known among startups and big giants for our user-focused, demo-focused and product-specific marketing process.
Our marketing process has helped SAAS businesses attain targeted growth by maximizing customer acquisition and retention.
All this is done without compromising the user experience throughout the inbound product purchase cycle.
But how do we achieve this?
Well, we’ve divided our success process into a practical framework that could fit your SAAS product.
In this phase, we lay the groundwork for an assertive market push.
Step1 Identify Market Opportunities
Where there’s a demand, there’s an opportunity for a product to win.
We analyze whether the SAAS product and market are a right fit by thorough market research to pinpoint gaps.
Step2Define your ICP
We create a precise blueprint of your prospects, which includes demographic details, buying criteria, firmographics, pain points, and psychographic behaviors.
Step3Develop a Value Proposition
We use a “jobs-to-be-done” framework to identify the unique intent of the SAAS product that could deliberately fit the market needs.
Step4Build an Online Presence
To capture the eyeballs of 66% of world internet users, we enhance your visibility through the website, social media, SEO, email marketing, content marketing and ads.
Step5 Create a Content Marketing Strategy
Beyond demographics, we draft content and suggest the best online platforms and content types with which your audience is immersed.
In this phase, it’s time to roll up the sleeves to get into action.
Step1 SEO (Search Engine Optimization)
Step2Founder’s LinkedIn Marketing
We create a personal profile with relevant keywords, Sharing industry-related content, social listening, active engagement across groups, ads to reach decision-makers, and comments management on industry discussions.
Step3Demand Generation
We focus on user-centric Google ads, display ads, social media ads, CROs for targeted action, retargeting campaigns, and strategic follow-ups by email campaigns to drive curiosity in quality leads.
Step4 Account-Based Marketing
No pitch, just purpose. We identify and create a list of giants who align with your SAAS product’s ICP to build relationships. We particularly target decision-makers with highly relevant content knowingly to drive strong connections, higher conversion rates and referrals.
Step5Remarketing
We target users who have interacted earlier with your content or website but haven’t converted. To make them re-engage and consider the SAAS product, we implement strategies for the brand recall.
Why settle for just one customer?
In this phase, let’s pass the SAAS product’s value on to other prospects.
Step1Customer Retention Strategy
We adopt Lifecycle Marketing to perpetuate long-term relationships with your customers by prioritizing the NPS framework to ensure every customer feels valued and is more likely to count on the SAAS product over time.
Step2Channel Partnerships
We guide you to collaborate with other industry players and businesses with similar audiences to expand your SAAS reach and access to their customer base. Through Joint marketing ideations, we increase brand visibility to generate qualified leads.
Step3Affiliate Marketing Program
We help you partner with niche bloggers, SAAS tech review sites, and tech influencers to promote your SAAS product through product reviews, educational content formats on social media, and much more.
Step4 DA & Rapid Experimentation
We implement A/B tests on landing pages, pricing models, and ad creatives, where we acquire customer data to segment the audience and their purchase patterns. Periodic analysis and optimization of churn rates, LTV, and CAC are intended to drive ROI.
Step5 Scaling
We automate our proven SAAS process to a wider audience with an Agile framework, which includes the use of advanced CRM integrations to streamline lead nurturing, email workflows and exert advanced tools on high-performing channels at different stages of the customer journey.
Our SaaS Marketing Services
According to Ahrefs recent data, 90% of web pages receive no traffic from Google. Our SEO process ensures your SAAS product’s visibility in SERP by implementing our flagship SAAS SEO strategy.
- Keyword Research
- Technical SEO
- On-page SEO
- Link building
We’re not just barking up the wrong tree; it’s all about the ground running. We predominantly focus on data-driven strategies for both acquiring and retaining customers, which drive traffic to the SAAS platform.
- SAAS PPC
- Display ads
- Social ads
- YouTube Ads
Our RevOps services focus on combining SaaS marketing, SaaS sales, and customer success operations all together to keep your customers happy throughout their journey with the product.
- MarkOps
- SalesOps
- Customer Success
To show your expertise in the product niche, creating industry-specific content is crucial for SAAS brands. We produce videos for YouTube and Instagram that tell your story, along with product process videos to connect with your audience in a genuine way.
- Content Strategy Development
- Niche-oriented content creation
- Lead nurturing
- Distribution and promotion
With ABM, we help you focus on the connection that matters the most. Through personalized engagement on Linkedin, we guide you to reach the right people and build valuable relationships.
- Target account identification
- Personalised engagement
- Content creation
- Sales and marketing
We enhance the founder’s professional presence to attract market opportunities, partnerships and quality connections with CXOs by showcasing their SAAS industry expertise.
- Content strategy development
- Content creation
- Network expansion
- Audience engagement
- Revenue growth plan
- Lifecycle marketing management
- Demand funnel optimization
- Scalable growth frameworks
We increase the product’s conversion rates and onboards by optimizing heatmaps, user flow analysis, and A/B testing of CTAs, form fields, and landing pages. Our primary KPI is to improve bounce rates, session durations and conversion rates.
- A/B and multivariate testing
- Heatmap and clickstream analysis
- Funnel optimization
- Cohort analysis
We manage the entire marketing automation which includes CRM integration from email to sales call, where your team concentrates on building relationships and closing deals.
- End-to-End workflow automation
- Lead scoring automation
- Email automation
- Multi-channel campaign automation
We optimize your analytics and tracking codes for accurate data with tools like GTM, GA4, Looker Studio and Clarity.
- Tag management system(TAM) implementation
- Cross-platform data integration
- Event tracking configuration
- Attribution model development
We create web design and development services across various platforms like Webflow, Figma, Framer, Spline 3D, WordPress, React, React Native, Next js and Mern Stack to ensure your site is visually appealing, functional and user-friendly.
- User experience design (UX)
- Responsive design
- Front-end and Back-end development
- Content Management system(CMS) integration
Our Saas marketing with a Conversion-Focused services
Positioned as a prolific leader in SAAS marketing, 7 Eagles understands the hurdles that a SAAS business can face. There are around 30,000 SAAS companies worldwide in 2023, where nearly 63% of SAAS products failed due to a poor product-market fit. But that’s where we come in.
We offer personalised, fit-for-purpose consultation services to drive meaningful growth
Bringing your product successfully and making a strong impact from day one on the market requires a practical plan. In our GTM strategy service, we cover every stages from pricing to pre-launch, launch and post-launch efforts.
We help you identify the sweet spot where your SAAS product fixes the market needs, ensuring sustainable growth.
We assist you with innovative strategies considering Total addressable market (TAM), Serviceable available market (SAM) and Serviceable Obtainable market (SOM ) factors.
We support you in creating persuasive campaign ideas that generate interest in quality leads to enhance the sales pipeline.
We assist you with ideas for building lasting relationships with your customers by reducing churn and increasing loyalty through loyalty programs, NPS, Win-back campaigns and more.
We guide you in creating referral programs, hosting webinars, freemium models, email drip campaigns, inbound strategies, and lead scoring to prioritize outreach based on user interactions and other agile strategies.
Why 7 Eagles is a smart choice for SAAS Marketing
- You might not realize how much budget you’re wasting on underperforming ads where CAC stays high and conversion is low.
- You might not be aware that inconsistent content costs you low engagement leads
- You might not realize how much potential growth is slipping by without a strong demand-gen plan.
- You might not be aware of how much traffic you’re missing without proper SEO
- Your sales team leaves scrambling with inconsistent leads.
- You might not be aware of how misaligned teams cause revenue leaks, high churn, low LTV, and slow-down growth.
- You might not realize that your efforts are disjointed, costing you time and revenue.
- You might not realize that without proper analytics, it can lead to lower customer satisfaction and missing growth opportunities.
- You can optimize your marketing spend in campaigns to lower CAC, keeping your CPC, CPL, and ROAS in check.
- You can achieve consistent, high-quality content that attracts ideal customers to attain more MQLs.
- You can generate a steady flow of MQLs and SQLs with our proven demand-gen pipeline, converting at a faster rate.
- You can achieve better search rankings and organic traffic with the OG SEO strategies
- Your sales team leaves scrambling with inconsistent leads.
- You can streamline your revenue operations to improve LTV by aligning marketing, sales and customer success with RREO.
- With well-optimized CAC, you can achieve strategic marketing leadership with our Fractional CMO to increase MRR.
- You can stay on top of key metrics and make real-time improvements with our advanced analytics for clear insights in CAC, LTV, churn, and NPS.
Frequently Asked Questions
What is a SaaS Marketing Agency?
SAAS marketing agency works closely with SAAS businesses to promote and scale the product. They primarily focus on SAAS sales funnel, product-market fit, recurring revenue models
What experience does your agency have in the SaaS industry?
We’ve been working in the SAAS industry for 5+ years, spanning everything from launching new products to customer retention.
What is the cost of hiring a SaaS marketing agency?
After analyzing your product and the opportunity in the market, the SAAS marketing agency can charge an average of $2500 to $20,000.
How long it takes to get the result ?
Typically, you can start seeing the early signs of progress in website traffic, lead generation and higher engagement rate in 3 to 6 months. For substantial outcomes, it often takes 6 months with optimized efforts.
Do you work with startups as well as established SaaS companies?
Yes, we work with both startups and established SAAS companies. No matter the size of your business, we help you with your specific needs and growth objectives.
What services do SaaS marketing agencies typically offer?
They offer a variety of services to drive customer acquisition and retention through recurring revenue engine optimization (RREO) for monthly recurring revenue(MRR). They primarily focus on strategies to reduce churn, maintain long-term profitability, and increase leads with low CPA.
Can you assist with both inbound and outbound marketing strategies?
Yes, we do.
