SEO

Benefits of SEO

Benefits of SEO

You’ve probably heard that SEO should be part of your marketing campaigns. This is because SEO is now a crucial marketing strategy that provides organic business for a longer period.  Businesses must pay special attention to digital transformation services. This is where SEO comes into play, but if you are unfamiliar, it may be challenging …

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Google EAT Algorithm

What is Google EAT Algorithm? Why is it so Important?

The internet is loaded with billions of content in today’s competitive online marketplace. This makes search engines like Google work on various algorithms to pick the best piece of content over the internet. Expertise, Authority, and Trustworthiness (E-A-T) are three factors that Google considers to determine a high-quality website. Google EAT algorithm is one of …

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How Do Search Engines Work

How Do Search Engines Work

Search engines work by crawling billions of web pages using their bot or crawlers. These crawlers are also known as web spiders; they navigate to webpages by the links attached to any page it crawls. This process discovers new pages or content and places those web pages in the search index.  When a user searches with any query, …

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