If you are a business owner and wondering how much does SEO Audit cost? Then here is a deeper analysis of various costs and the factors involved in the market.
SEO Audit costs vary based on the website size and the provider’s expertise, some free SEO auditing tools provide you with basic website health checks or audits, but for enhanced SEO analysis you need investment which benefits you more.
SEO Audit - A Glance
Before diving into the cost analysis, let’s understand what SEO Audit exactly means
SEO Audit is the process of analyzing a website’s health which includes various key factors such as technical issues, site speed, user experience, and authority.
Now Let’s dive into the various factors affecting SEO Cost and through this, you can understand the SEO cost better
Factors impacting SEO audit cost
Various factors affecting the SEO audit cost include website size, audit depth, author expertise, and deliverables.Â
Here are some easy breakdowns of key elements in each factor for a better understanding.Â
1. Website size and complexity:
- Less number of pages costs low and more pages will cost you more.Â
- complicated internal linking, dynamic content structure, and custom coding require expert work as it need deeper analysis.
- Blogs are easier to audit than ecommerce sites with extensive product pages.
2. Audit depth:
 Audit depth means the specific need of the website, it is categorized as basic, comprehensive, and customized audits.
- A basic SEO audit helps to check the fundamental issues like meta tags, robots.txt, and sitemaps, it costs you low.
- Comprehensive SEO audit includes backlink analysis, competitor research, UX design, and content analysis which costs you high.        Â
- Custom audits are your personalized audits, It is up to you to choose whether you need local SEO, on-page SEO, or any other customization and the cost varies depending on specific needs.
3. Author expertise:
The cost of an SEO audit varies based on the skill and expertise of the SEO provider, you can opt for Freelancing or an agency-based SEO auditing services. The approximate costs are as follows,Â
- Freelance SEO consultant: Audit done by SEO professionals, cost varies based on the skill and expertise in their niche.
According to Upwork, a freelancing platform, SEO Expert’s cost varies between $15 to $35 per hour, and SEO auditing costs less than the whole service.
- SEO agency: Agencies will have expert team members and advanced tools and they cost according to your SEO marketing goals.
- SEO Auditing Platform: There are many online SEO auditing platforms and often these platforms use automated tools, which comes at a fixed cost.
4. Deliverables provided:
Another factor affecting the SEO cost is the deliverables., Every business owner needs an SEO performance report, so cost varies based on the report.
There are three types of reports you can consider, basic, detailed, and customized reports.
- Basic report:
A basic report serves you foundational SEO analysis and comes at a free or lower cost.
- Detailed report:Â
The detailed report provides you with explanations of issues and offers recommendations, obviously it costs high.
- Customized Report:Â
Some SEO Auditing agencies provide you with a customized report with an actionable roadmap and hands-on support, cost varies on the support provided.
General cost ranges:
In simpler terms, here are some of the approximated cost estimates of an SEO audit.Â
- Basic audit- Â $350 – $650Â
- Comprehensive audit– $1,000 – $14,500+
- Enterprise-level audit– $30,000+Â
Additional SEO cost ranges:
Now, that you have understood the general market price of various SEO factors, here are some tips to discover a good SEO provider.
To start with, check out some free SEO auditing tools, If not satisfied, analyze your needs, compare providers based on your needs, research their expertise along with client testimonials, and reach out to them if you are good to go.
In turn, if somebody reaches you for SEO services, check whether they are capable of fulfilling your SEO goals.Â
Here are some SEO service costs based on time and services and it is for complete SEO services including SEO Audit.
Hourly Rates:
Cost Range: $50 – $300/Â hour
Relevant Statistics:
- According to Ahrefs, the average freelance SEO consultant costs you $75 – $100 per hour
- Most US SEO agencies charge $100 – $250 per hour, as mentioned in OuterBox Design
- Indian-based SEO professionals offer lower rates, averaging $10 – $50 per hour (Ahrefs)
Packages and Bundles:
Packages include combinations of services tailored to your specific needs.Â
- Cost Range: $500 – $10,000+ per month.
Relevant Statistics:
These are some of the facts mentioned in various SEO blogs and websites.
- According to Clutch, a Monthly retainer for SEO agencies on average costs $2,500 – $5,000.
- As mentioned in Foxxr, the Local SEO Package starts from $300-$500 per month.
- Based on various articles, comprehensive SEO packages cost around $3,000 – $10,000/month.
Disclaimer:Â
These are just cost estimates, based on the sources on the web, the actual cost can vary based on your specific needs and the SEO provider you choose, always research, compare quotes, and ensure the SEO provider’s expertise.
Tips for finding a good SEO audit provider:
Now, that you have understood the general market price of various SEO factors, here are some tips to discover a good SEO provider.
Analyze your needs, compare providers based on your needs, research their expertise along with client testimonials, and reach out to them if you are good to go.
In turn, if somebody reaches you for SEO services, check whether they are capable of fulfilling your SEO goals.
Wrap up:
To wrap it up, SEO audit cost depends on the various SEO needs of your website and the SEO provider’s expertise. I have come up with basic SEO cost estimates for your general reference based on various statistics.Â
Now it’s your time to choose your best SEO provider. Check out our SEO services and if they meet your specific SEO goals, kindly reach out to us, we are happy to help.